Saturday, September 8, 2012

Global pricing tips for Online Products or SaaS services

Global pricing of your Online Product or Subscription is a challenging subject.

Most SaaS companies keep once pricing that is in dollars, which makes it expensive for developing countries like India

So, depending on the purchasing power of the country, you may have to lower the price for that country, this is very a challenging task.

Also, the customers who are clever can cheat, by declaring their country as India, though they may be operating from US!

You could introduce a IP based auto country detection to solve this to an extent, but is not fool proof